Copywriting
What I Offer
Creative and emotive content development to raise awareness and connect people to meaningful causes.
Who I write for
I now focus exclusively on socially responsible projects in animal welfare, child welfare, the environment, science, wellness, health, and arts and culture.
Background and credentials
Over 18 years of experience working with local and international organizations. Saudi national, fluent in Arabic and English, with a BA Honours in Communications, Authoring, and Design from the UK. ICF Accredited Co-Active Coach and NLP Licensed Practitioner. Training in various professional development programs including Leadership and Digital Marketing from GE and Harvard Business School.
How I can help
Monthly:
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Instagram Content: understand objectives and audience, and deliver a series of purposeful posts that focus on education, inspiration, and awareness:
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Copy: create posts with facts, quotes, and calls to action.
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Photos: take photos at your premise and purchase stock footage to curate your Instagram page.
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Videos: produce a simple but meaningful video each month.
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Posting, analysis, and digital marketing are available through a third-party partner.
One-off projects:
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Brand Identity: copy elements such as your vision, mission, strengths, and values. Visual elements such as a logo are available in collaboration with a designer.
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Website content: content that clearly communicates your mission and services.
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Poetry anthology e-book or coffee table book: consisting of relevant poems and photos.
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Campaign film: a thought-provoking and poetic film to help people resonate with the emotions behind your mission.
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Articles: creative writing around subjects that matter.
Writing samples and full CV available on request.
Clients: